---
title: "Webinar: A New Approach to Localization"
description: Join Paula Shannon, Chief Evangelist at Lilt, and Loïc Dufresne de Virel, Head of Localization at Intel, as they discuss the need for a new approach to localization.
image: https://resources.lilt.com/hubfs/Loic%20Webinar%20Promo%20Image.png
---

[![Lilt_Logo_medium_White](https://resources.lilt.com/hs-fs/hubfs/Lilt_Logo_medium_White.png?width=100&height=36&name=Lilt_Logo_medium_White.png "Lilt_Logo_medium_White")](https://lilt.com/)

ON-DEMAND WEBINAR

**A New Approach to Localization **

Smart Risks and Successful Innovation to Disrupt Current Localization Models

 

***Aired September 3rd, 2020 at 8:00 AM PT / 11:00 AM ET***

Traditional localization processes have used the same tools for decades, and many are looking for ways modernize those processes and improve the impact of their loc programs.

Join Paula Shannon, Chief Evangelist at Lilt, and Loïc Dufresne de Virel, Head of Localization at Intel, as they discuss:

- The need for a new approach to localization
- How human-in-the-loop MT changes existing business models
- The challenges when switching localization workflows
- The role of a risk-taking culture in delivering sustainable innovation

## **AI-powered technology**

Lilt’s AI works alongside human translators, driving higher translation quality, faster turnaround times, and a more affordable cost,

## **World's best translators**

Our translators have helped some of the greatest companies in the world break into new markets, and they have expertise in a variety of industries

## **Enterprise-grade service**

Our dedicated services team has worked with everyone from startups to the Fortune 500, ensuring their evolving localization needs are met.

## Want to learn more?

[![Request a Live Demo](https://no-cache.hubspot.com/cta/default/4453601/09092ab8-f30e-47c4-b2fb-99a92ea02c32.png)](https://cta-redirect.hubspot.com/cta/redirect/4453601/09092ab8-f30e-47c4-b2fb-99a92ea02c32)

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